Design Leadership With A Maker's Heart
Design Ethos
I am a maker at heart. For as long as I can remember, I have been working with my hands which has shaped the way I approach any challenge: envision the solution, plan for seen and unforeseen challenges, and build discipline through thoughtful process. The act of making has taught me that creativity, problem-solving, and attention to detail all go hand in hand. It's this mindset that I bring to design.
I believe the most meaningful products must start with an acknowledgement of the people who use them. My design philosophy is simple: deliver value by putting the people we design for first. To do that well, we must balance what we know with what we observe (needs, motivations, and behaviors). By combining intuition, craft, and insight, we can create experiences that are both beautiful and useful. This belief shapes every strategy, system, and product I help build.
As a design leader, I strive to set a clear vision and create the conditions for talented teams to do their best work. I mentor with intention, candor and rigor, foster curiosity, and help designers grow into strategic thinkers who shape products with purpose. I believe product success is intrinsically tied to cross-discipline team success and requires respect, collaboration and shared ownership in order to realize a product's full potential.
My approach to developing design strategies is rooted in a disciplined application of design thinking. And it all starts with listening. I lead hands-on research to uncover user needs, map journeys to expose systemic opportunities, and facilitate co-creation workshops to align stakeholders around shared goals. I guide teams through concept development, rapid prototyping, and iterative testing to refine solutions before scaling. By embedding testing and refinement throughout the process, I ensure strategies translate seamlessly into product development, resulting in solutions that are both user-centered and operationally sound.
I believe documentation isn’t a formality, it’s a way of thinking. I use it to frame questions before solutions emerge, to make the invisible visible, and to chart how ideas evolve over time. Documentation creates a shared space where teams can align, build clarity, and revisit the reasoning behind key decisions. I set the frameworks that make this possible, ensuring the design story is continuously captured and accessible as the work moves from strategy to product.
Over the past 15+ years, I’ve led teams and shaped digital experiences for some of the world’s most respected companies—including Raytheon, Google, Vanguard, Morgan Stanley, and Pratt & Whitney. Whether building complex enterprise platforms or consumer products at scale, my focus has always been on solving design problems with solutions that are powerful, simple and transformative.